Press Kit

Media resources and studio information

Background on Agentically Digital, the UK iOS studio building honest consumer apps without dark patterns. Founded by Jane McKay.

Studio Boilerplate

Agentically Digital is a UK-based independent iOS studio building honest, human software for mainstream consumers. We design and develop native apps that respect privacy, avoid dark patterns, and deliver transparent monetisation. Sister studio to Forgeyard Digital, which focuses on apps for underserved populations.

Fast Facts

Studio

Location: United Kingdom (onshore)

Platform: iOS consumer apps

Focus: Mainstream consumer products with honest monetisation, privacy-first design, and no subscription traps

Founder

Name: Jane McKay

Background: 25 years' industry experience before founding Forgeyard Digital and Agentically Digital

LinkedIn: linkedin.com/in/janemmckay

Track Record

HRTMe: Live on the App Store with 1,400+ users, grown organically. Visit hrt-me.com

Proven shipper with a track record of building quality iOS apps that solve real problems.

Launch Slate

HaircutMe: Launching soon — AI-powered haircut previews with honest pay-as-you-go pricing

GlowAssist: Coming soon — skincare and cosmetics tracking with smart depletion predictions. Visit glow-assist.com

What We Can Talk About

Agentically Digital is happy to discuss the following topics for press and media coverage.

📱

Honest App Monetisation

Our pay-as-you-go model, anti-dark-pattern philosophy, and how we design transparent pricing into consumer apps from the ground up.

🤖

Responsible Consumer AI

On-device processing, clear consent flows, and ethical AI product design for mainstream apps. How to build AI features users can trust.

⚙️

Indie iOS Craft

Swift, SwiftUI, modern Apple design language, accessibility-first engineering, and building native-quality apps as a solo founder.

Founder Bio

Jane McKay is an iOS engineer and founder of Agentically Digital and Forgeyard Digital. With 25 years' industry experience, Jane went independent to build honest software for consumers. She built HRTMe, a live App Store app with over 1,400 users, which has grown organically without marketing spend. Jane is now leading the development of HaircutMe and GlowAssist, two upcoming iOS apps designed around transparent pricing and privacy-first AI.

Jane is available for interview and comment on topics including honest app monetisation, responsible consumer AI, indie iOS development, and privacy-by-design engineering.

Press Contact

For press enquiries, interviews, or media assets, please contact:

[email protected]

High-resolution logos, app screenshots, and founder photos available on request.